Obesity

Being FAT is NO Joke

I’ve had the title for this blog hanging around for a while, so seeing it is April Fools day why not use it hey? I remember a few years ago watching something on daytime TV about a new miracle weightloss product not realising it was April 1st. The feature showed a special cream that is put

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I Target FAT People

A few years ago Sport England did a big piece of work known as “market segmentation” where based on a huge research project called the “Active People Survey” they were able to come up with a set number of social profiles which identified certain sporting behaviour which then helped those working in Sport across the

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